@Sales and Distribution
We remain agile, adaptable and open to doing things differently!
by
Mario Bondesio
October 2026
Change has always been an integral part of how we operate in the Sales and Distribution team. We’ve worked hard to embed a culture that responds positively to change rather than resisting it. And that’s what we believe makes our team so special.
We’re looking forward to the new product launch later this month, which will bring fresh opportunities for our Sales and Distribution team and our advisers as we head into the final quarter of the year.
We’ve also launched an exciting Spring competition for our Distribution Specialists (DSs) for the final four months of the year. The competition is aimed at building momentum, increasing production and giving our DSs an opportunity to grow their earnings while showcasing BrightRock’s unique product offering.
A particular focus will be on creating greater awareness of our childcare needs benefit, highlighting how our needs-matched approach can help advisers have more meaningful conversations with clients about protecting their families and the financial needs that arise following a life-changing event.
We’re proud of our continued resilience
One of the things we’re most proud of is the resilience and continued progress of our team in a challenging and competitive market.
The NMG survey results for the first two quarters of the year reflected a strong performance for us, both within the broader industry and relative to our competitors.
For us, this is particularly encouraging because it reflects the collective effort of our Sales and Distribution team and the strength of the relationships we continue to build with advisers and practices.
We’re proud that, despite changing market conditions, the team has remained focused on growing the business, supporting our advisers and finding opportunities to strengthen our position in the market.
Lots of change to celebrate
We believe it’s important to celebrate both professional and personal milestones across the Distribution team. And we’re excited to celebrate some personal milestones in the last few months. We welcomed Martin Oelofse as Managing Distribution Executive (MDE), who is overseeing our East Coast Division. It’s an exciting development for the team and another step in strengthening our Distribution leadership structure.
The BrightRock family is growing even bigger! Congratulations to our team members, Caitlin Maziriri, Jeunesse Huyser, Michelle Basson, Sharlize Aspeling and Tashlynn George who recently welcomed their bundles of joy. We’ve enjoyed marking these special occasions together and celebrating the exciting new chapters in their lives.
We’re also continuing to strengthen our distribution model to support future growth. This includes the introduction of dedicated Servicing Specialists in Bradley’s area, with a focus on extra cover buy-ups and conversion opportunities within existing adviser practices.
Ultimately, embracing change for us means remaining positive, adaptable and forward-looking while staying focused on what matters most to us, which is supporting our advisers, growing our business and helping more clients protect what matters to them.
#LoveChange
Welcome to BrightRock, the needs-matched money company
When you think about your money, you’re actually thinking about your life. About the people you love and the things you want to do. And about life’s big Change Moments – like when you land that job, make a home, tie the knot or start a family.
At BrightRock, we want to help you make money decisions that reflect your life, your changing needs, and all the things that are really important to you.